The Main Street Academy

Communications Committee

Regular Meeting - Wednesday February 20th, 2019 @6:30 PM

Meeting Minutes

Attendance Summary

Name Status Arrival Time Departure Time
Tha Vin present chair On Time At Adjournment

Communications Intern Discussion & Vote

Jamil has been an incredible volunteer. She is willing to commit 10 hours per week.

Approve Jamil Pearson as the Communications Intern

By: Tha Vin

There was no notable discussion on the motion.

Weekly Blast Update

  • Submissions need to go to: WeeklyBlast@tmsa.org
  • Who ever managers the blast needs to edit the content not just source it


PR Initiatives

  • Photo shoot and selection will depend on the final messaging from the brand roundtable
  • SEM | Share Your Story Survey will help teachers share content about the SEM - if there are any teachers that are willing to record a podcast - the Communications Chair will record them (Link: https://www.surveymonkey.com/r/tmsa_sem2018)
  • No progress on Pre-K initiatives

Brand Roundtable Updates

Ariana - the Communications Consultant - convened stakeholders of parents, board and staff to discuss how the brand has evolved from the school's conception. We looked at:

  • How does this evolution impact messaging?
  • How can we connect Leader in Me and Core Values?
  • What is the brand mantra?
  • What is the vision statement? Do we even need one?
  • What brand elements does the school lack?

The Brand Roundtable will meet again in March.

Board Recruitment & Succession

The Governing Board is seeking new board members. Share the application with your friends especially if they are not parents at TMSA.

The Meeting was Adjourned

The meeting adjourned at approximately 7:42 pm

Motion to adjourn

By: Tha Vin Seconded by: Tha Vin

There was no notable discussion on the motion.